On W Cloudsurfer

Textile

CloudTec Phase®: The CloudTec Phase® technology was developed with the help of more than a thousand runners and computer simulation, which allowed the creation of a shape that promotes a smooth and fluid stride. Using Finite Element Analysis (FEA), every element of the midsole has been optimized, ensuring a soft impact and a smooth transition from heel to toe. It's like running on ocean waves.

Helion™: Helion™ technology is a leading innovation in the world of running shoes, providing a unique combination of lightness, flexibility and energy return. Often found in the midsoles of high-performance running shoes, this foam compound is constructed with Pebax material that offers exceptional cushioning and durability. It works in tandem with other technologies, such as the Speedboard carbon plate, to increase the efficiency and speed of the runner.

CloudTec®: Technology developed by Swiss company On that is designed to improve the performance of running shoes. It incorporates unique hollow cylindrical elements in the outsole, known as Clouds, that compress vertically and horizontally to provide a soft landing and strong take-off.