- Men's shoes
- New Balance
- New Balance 2010
- New Balance 2010 Brown
-15 %
$148.99VAT incl
Originally$174.95−15 %
Last lowest price$157.49−10 %
8 Color Options
+ 4
30 day return period
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New Balance 2010
Futuristic return to the Y2K era - New Balance 2010
New Balance 2010 is a model that perfectly captures the current wave of retro-futurism and millennial aesthetics. This silhouette is famous for its complex layered upper that combines technical mesh with metallic and synthetic overlays, giving the shoe an unmistakable high-tech look. The main technological weapon is the massive midsole with ABZORB® technology, which, combined with the N-ergy® material in the heel, provides superior shock absorption and energy return. Interestingly, the 2010 model is based on archival running designs that were considered the pinnacle of technology in their day, and are now the holy grail for chunky sneakerheads.
Why do you have to have them in your collection?
- Maximum stability: the sturdy construction with arch support holds you up with every step.
- Breathability.
- Visual dominance: aggressive sole shape and reflective details you won't miss at night.
Suitable use and who are they for? They're made for sneakerheads and streetwear fans who aren't afraid of bold and technical-looking shoes. The perfect choice for all-day wear in urban environments where you demand the comfort of a running shoe in a package that looks like it's from the future.
Materials
Upper
Suede: Leather with a characteristic brushed finish and a soft, velvety texture. Unlike smooth leather, it is produced from the inside of the leather, which gives the material an unmistakable softness and suppleness. The main advantages of suede footwear include high breathability and the ability to adapt quickly to the anatomical shape of the foot, making the shoes comfortable from the first wear. Suede stands out for its depth of colour and gives the shoes a premium look. In order for the material to retain its properties and beauty, regular impregnation is recommended to ensure protection against moisture and dirt.
Textile: The textile upper of the sneakers is lightweight, breathable and comfortable, ideal for everyday wear and sports. It ensures air circulation, keeps feet fresh and adapts to their shape. Often complemented with synthetic or rubber details for durability and support.
Midsole
ABZORB®: New Balance's ABZORB technology combines special foam cushioning with a compression structure, so it effectively absorbs shock while maintaining stability when stepped on. The material quickly returns to its original shape, evenly distributing pressure underfoot and helping to protect knees and ankles during everyday wear and longer runs. In the midsole, this ensures a soft but sure stride without unnecessary cushioning.
Sole
Rubber: The rubber sole is a traditional and highly reliable element in the construction of footwear, valued especially for its extreme mechanical resistance and grip. This contact layer is made of natural or synthetic rubber, which is characterized by its high density and elasticity. Due to its physical properties, it provides excellent traction on a wide range of surfaces, from smooth asphalt to unpaved terrain. In addition, the rubber is naturally waterproof and resistant to temperature fluctuations, ensuring stability and a secure stride in a variety of climatic conditions.
More than a century of tradition based on stable and reliable movement. These are the New Balance shoes, which have become a symbol around which a cult of comfortable walking and running lovers has been created during the 20th century. But beyond sneakers, New Balance is also at the forefront of everyday and sports fashion. Every year, a special collection is released and more than one football team boasts the NB logo on their jersey.
The history and development of New Balance shoes
On our website and practically anywhere else, you won't find a large number of brands as old as New Balance. In fact, as early as 1906, the New Balance Arch Support Company was formed to provide specific aids for each shoe. These were designed to not only provide comfort to the then not-so-comfortable shoes, but more importantly stability by supporting the arch of the foot - hence the name New Balance.
However, New Balance sneakers as shoes did not start to come out until many years later. Specifically, the first silhouette of a New Balance shoe saw the light of day in 1960 when the Trackster model came out. It was unique among the others primarily because it was the first outright running shoe with a crimped sole.
But the marketing didn't work very well and for a long time New Balance shoes were still a community affair. It wasn't until the 1970s that sales started to grow, with the popularisation of running, which was also linked to the hosting of the now iconic Boston Marathon. New Balance shoes began to become popular among runners and the company slowly but surely became a leading manufacturer of running shoes.
For running? Yes, but also no.
Today, however,men's and women's New Balance sneakers aren't just a running thing. Over years of branding and image building, they have become sneakers for almost every situation. Today we wear New Balance shoes before a trip to the countryside, a city walk but also a social event and still undoubtedly before a sporting performance.
New Balance sneakers can therefore be found in a variety of different designs. Men's and women's, in black and white and many other colours. The most popular models today are mainly New Balance sneakers with the 247, 373, 574 and 997. Of course, you can find all these New Balance shoes on Footshop. But besides these, there are also many others and the ranges of the latest silhouettes are constantly growing. So before you make your final choice, carefully examine all of our New Balance sneakers.
A record for stability.
New Balance footwear today is not afraid to venture into collaborations with other fashion brands, but also artists or athletes. It's not so long ago that the NB logo also started to appear on the jerseys of some football teams, and it's not impossible that the brand's influence and reach will continue to grow in the future. New Balance sneakers are worn, for example, by Trayvon Bromell, the American sprinter who became the first junior ever to break the magic ten-second mark in the 100 metres. Could it be that New Balance shoes helped him to achieve this?
In short,New Balance sneakers are a phenomenon that we have been wearing for many decades and everything indicates that we will be wearing them for many decades to come. And hopefully in greater numbers. The original intention of the brand, to make wearing sneakers on a daily basis more enjoyable, has not left New Balance shoes even more than a century after the legendary phrase was introduced to the market.
So be part of a tradition with a clear vision and name your sneakers with the iconic NB in the logo.
Producer
Name: New Balance Poland Sp. z O.O.
Address: NEW BALANCE POLAND SP. Z O. O,Ciasna 10, 35-232 Rzeszów
Contact: 0048 178581019200
What if my shoes won't fit?
If you receive the wrong size, you can return it easily. Please visit our Return page for assistance. More info
How to return goods?
First, please read our return policy, where you’ll find all the rights and responsibilities of both the buyer and the vendor. UK-based customers: In order to continue to provide high-quality and easy returns, and to partially cover the costs associated with returns, we will deduct a small fee of 2 GBP from the refund. More info
