MapMyRun: These sneakers include the UA Record Sensor™, which you can connect to the MapMyRun mobile app and discover a new dimension of pushing your own boundaries.
Synthetics: unlike textile, synthetic fibers are stronger, more durable and quick-drying.
HOVR™: Technology that will make your sneakers the smartest model you can ever wear, according to Highsnobiety. This is due to the unique distribution of elements causing the energy return and impact absorption. It will be especially appreciated by runners.
Rubber: a material that is very easy to maintain and you will appreciate it especially in rainy weather.